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Agile development

Our Agile development approach delivers shippable and valuable features quickly, so that your business can test the features with real users, guide future feature development with feedback and of course gain confidence in the team’s abilities. We have chosen the Scrum framework as our choice of Agile practice. 

Feedback is a pivotal aspect of Scrum; while your stakeholders will often have a good idea about what will appeal to your audience, no one will know for sure until working features are delivered to your users.

Getting Scrum development right is not easy; it's not a thin veneer applied over the old waterfall approach, but a fundamental change in mindset for all project stakeholders, from our agile developers to your project stakeholders. Our experience with Scrum over the past six years means we are well placed to help you on the journey towards perfect project execution.

At Bright Interactive we have over a decade of experience delivering successful projects to a wide range of clients. We acknowledge that every web development project is different and we devote the best team and choose the right approach to ensure that yours is delivered according to a flexible plan, with a valuable and prioritised feature set for your users.

Scrum uses iteration and constant review to make sure that what is being delivered is what a client really wants. Prioritisation of features is inherent, ensuring that we concentrate on the most valuable ones first. It is common in more traditional projects to deliver a product that contains features that are no longer needed or often used. In Agile development, the emphasis is absolutely on building the valuable features.

Active involvement, cooperation and collaboration make Agile development much more enjoyable for all project participants – leading to highly motivated, intellectually creative, high-performing teams. From our company’s point of view, this point is hugely significant. When we switched from Waterfall to Agile (about 5 years ago) we saw a big increase in employee satisfaction.

When done well, Scrum can deliver valuable benefits to your business.

A successful partnership

As a web development company, we focus on developing long term relationships with our clients. Our Agile development approach embraces the need for continuous collaboration with you, which leads to a deeper understanding of your product's vision.

Get in touch to start the conversation.