Companies of all different sizes are now selling their products and services online. eCommerce has been around for years (relatively speaking!), and there is a daunting range of different ways to get your business online.
In general, you have the following options:
Use an ASP (application service provider), which provides a quick, cheap way to launch your online business. The only problem is that your website will look like everyone else's, as customisation is limited.
Buy out-of-the-box software, which you will need to install, host and configure. Like the first option, customisation is limited and you need to know what you are doing.
Develop a custom solution, which should meet your requirements exactly, but could be expensive to develop.
At Bright Interactive we offer an alternative: our eCommerce Manager. This provides all of the functionality you would expect from eCommerce software (product catalogues, shopping cart, checkout, integration with a payment service, etc) combined with a front end that we will customise for you. This provides the benefits of pre-built software and means that your website will look exactly as you want.